The Key to Attracting Different Types of Holiday Home Guests

There are many different types of holiday goers, and each one is looking for something different from their holiday rental experience. Some may be looking for a luxurious stay with all the bells and whistles, while others may want something more low-key and budget-friendly. 

In the first part of this series, we discussed how to attract families, couples, and solo travelers. Today, we will explore more types of travelers and discuss how to tailor their experience to maximize your revenue.

How Do You Attract the Right Guests for Your Holiday Home?

1. Large Groups

Are you looking to attract families or groups of friends to your holiday home? Then, you need to market your rental as the perfect location for a group getaway. Here’s what you need to do to attract large groups:

• Amenities: Highlight the features of your holiday home that can accommodate a large group, such as a spacious living area, multiple bedrooms, a large dining area, and outdoor spaces.
• Incentives: Consider offering group discounts, which can attract families or friends looking for a budget-friendly holiday.
• Add-Ons: Provide additional services such as catering or transportation to enhance their stay.

2. Seniors

Seniors often have different needs than younger travelers, and it’s important to ensure their holiday home is equipped with the amenities they need to feel comfortable and relaxed. They’re often an overlooked demographic, so here’s what you need to do to attract seniors:

• Safety: Make sure your rental is easily accessible and safe for seniors. Install grab bars in the bathroom, provide non-slip mats, and ensure there are no tripping hazards.
• Amenities: Offer comfortable furniture and bedding, and promote your rental as a peaceful and quiet retreat.
• Activities: Consider including activities that cater to seniors, such as gentle exercise classes, local tours, or cultural experiences.

3. Millennials

Millennials are the largest generation of travelers, and they are looking for unique and authentic experiences. Here’s what you need to do to attract millennials:

• Activities: Highlight the local attractions and cultural experiences in your area, such as local festivals, museums, and outdoor activities.
• Amenities: Provide high-speed internet and streaming services, as millennials love to stay connected and share their experiences on social media.
• Eco-Friendly Edge: Consider offering eco-friendly amenities such as reusable water bottles and organic toiletries, which align with the millennial’s values.

4. Cultural Enthusiasts

Cultural enthusiasts seek a holiday experience that immerses them in the local culture. Here’s what you need to do to attract cultural enthusiasts:

• Location Highlights: Make sure your rental is located in an area that highlights the local culture, such as a historic district or a culturally significant area.
• Activities: Provide information and recommendations for local cultural events and activities, such as traditional music performances, cooking classes, or museum tours.
• Design: Consider offering traditional decor and furnishings in your rental, which can enhance the cultural experience.

5. People with Disabilities

People with disabilities are often not given the same amount of attention in the holiday rental market, but you can attract this growing market with the right accommodations. Here’s what you need to do to attract people with disabilities:

• Safety: Ensure your rental is fully accessible by providing ramps, widened doorways, and grab bars.
• Accessibility: Offer accessible features such as a roll-in shower, adjustable height countertops, and accessible kitchen appliances.
• Convenience: Partner with accessible transportation services and local attractions to provide a fully inclusive holiday experience.

The Bottom Line

As a holiday rental owner, it’s important to understand the different types of holiday goers and how to best cater to their needs. By understanding the various types of holiday goers and what they’re looking for in a holiday rental, you can maximize your revenue and create an unforgettable experience for your guests.

At Vayk, we understand that finding the perfect holiday home can be a daunting task. That’s why we’ve made it our mission to provide you with the best possible service and options. We have a wide selection of holiday homes available in Dubai, ranging from luxurious villas to more affordable apartments. No matter your budget, we’re sure to have something that will fit your needs.

So, if you’re looking for a reliable and affordable holiday home rental agency in Dubai, look no further than Vayk. Book your stay with us!